Bridging the Gap between Content Marketing and Social Media | Webinar

This webinar was brought to you by TINT in tandem with PR Council, as part of the PR Genome Series.

Original Air Date 8/12/15

Session Leader:

Nathan Zaru, Director of Marketing at TINT

&

Nikhil Aitharaju, Co-Founder & Co-CTO at TINT.

About Session

It’s amazing. With so much talk about content, marketers are still missing the boat when it comes to aligning content strategy with social strategy. You can’t just make “stuff” and post it. To really be effective you need to make “stuff” for a specific audience, build it for a specific medium, and distribute it at a specific time. Success is developing both a content machine and a distribution machine that work in tandem to achieve your goals. Sounds simple, but it’s easier said than done.

Whether you’re an agency looking to help your clients or a brand marketer, Nathan Zaru will have you rethink your existing strategy.

 

Useful Links

7 examples of successful hashtag campaigns
http://bit.ly/1L5Nlma

The marketers guide to community driven content
http://bit.ly/1IZf9oh

How to get the most mileage out of your content
http://bit.ly/1UD1ATR

Better than banner ads: smart ways to spend your ad dollars
http://bit.ly/1f81X8R

How to distribute your blogs
http://bit.ly/1hyb8RX

The CMOs guide to building a lean content team
http://bit.ly/1Tu6GPV

How to pick a good hashtag
http://bit.ly/1Mkl9gP

9 social media tips to promote your next event
http://bit.ly/1WiVHNw

8 brands effectively leveraging user generated content
http://bit.ly/1MockUV

The Social Studies podcast
https://soundcloud.com/tint

 

 

Want to learn more about how TINT can help? You can schedule a demo or play around with our free trial.